// Creative Director at Nossa™
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Audi Christmas TrafficLights

Audi Christmas TrafficLights

During Christmas, AUDI, in collaboration with the Cascais City Council, used Christmas lights to enhance traffic safety. The festive lights were synchronized with traffic signals: if the light was green, the street was illuminated in green and vehicles could proceed; if it was red, the street turned red, encouraging drivers to pause and enjoy the decorations. This initiative aimed to raise awareness about obeying traffic signals and demonstrated the impact of collaborative creativity.