Judas´ass
To showcase its nationwide delivery capability, dott.pt, Portugal's largest marketplace, targeted the remote location of Cú de Judas on São Miguel Island in the Azores. We launched a petition to establish a postal code for this spot, which garnered over 6,000 signatures and significant media coverage. The campaign led to local improvements, such as proper signage, and drew visitors to the area. The initiative was a success, attracting over 2.8 million visits to the dott.pt site and enhancing the brand's visibility. This effort reaffirmed dott.pt's commitment to delivering online purchases to every corner of Portugal, including the most remote places.